{"id":12951,"date":"2009-09-16T07:03:15","date_gmt":"2009-09-16T05:03:15","guid":{"rendered":"http:\/\/www.pasteris.it\/blog\/?p=12951"},"modified":"2009-09-16T06:08:40","modified_gmt":"2009-09-16T04:08:40","slug":"murdoch-inizia-dai-contenuti-mobili","status":"publish","type":"post","link":"https:\/\/www.pasteris.it\/blog\/2009\/09\/16\/murdoch-inizia-dai-contenuti-mobili\/","title":{"rendered":"Murdoch inizia a far pagare dai contenuti mobili"},"content":{"rendered":"

Via PaidContent<\/a><\/p>\n

The Wall Street Journal is ready to start charging for mobile access on the Blackberry and iPhone, News Corp . CEO and chairman Rupert Murdoch told attendees at the Goldman Sachs Communacopia XVIII Conference. He didn\u2019t offer a time frame for the charges, but indicated it would it start in a few months. Further down the road, Hulu can be expected to institute some sort of pay-per-view or subscription model, Murdoch said. The details there have yet to be worked out with NBC Universal\u00a0 and Disney , along with other content providers. Additionally, Murdoch expressed some displeasure with Amazon\u2019s Kindle. He much prefers the terms with Sony, though he didn\u2019t offer specifics. Although Amazon\u00a0 hasn\u2019t revealed its revenue split, it generally takes a 70 percent cut. (A recording of the webcast will be available here<\/a>, later in the day).<\/p>\n

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Paid apps: Murdoch\u2019s thoughts on Sony versus Amazon, and on charging for the Blackberry and iPhone when asked if the name \u201cNews Corp.\u201d was something of a misnomer, since so much of the what the company earns comes from entertainment. Murdoch insisted that \u201cnews is more valuable than ever.\u201d However, if his company were called \u201cNewspaper Corp.\u201d he would consider changing the name. He offered a look at how the business is trying to capitalize on the shift from paper to digital, specifically by saying that sometime in the next few months, WSJ readers on Blackberry and iPhone will be charged $2 per week, with print and online subscribers having to pay $1 per week.<\/p>\n

Kindle killer: As for the Kindle, Murdoch said it\u2019s wonderful for books, but pretty terrible for newspapers. But he seemed glad and a bit surprised that over 25,000 users have decided to subscribe to the WSJ on the Kindle. He groused about the terms with Amazon, though he didn\u2019t offer specifics, and said News Corp. will throw its support to Sony\u2019s 3G wireless eReader, which is set to ship for the holiday season. \u201cWe\u2019ll be doing everything we can to drive that one, the mobile one,\u201d Murdoch said. He was otherwise unenthusiastic about Sony\u2019s other two eReaders, which it unveiled last month.<\/p>\n

Glorious, paperless future: As he has said before, all the new digital enhancements won\u2019t cure newspapers\u2019 problems over night. But Murdoch was practically rhapsodic when it comes to envisioning the future of the news business and digital devices. Murdoch: \u201cMore people will be buying their newspapers on portable, flexible devices instead of crushed trees. It won\u2019t be soon, it could take 20 years. But there will be no paper, no printing plants, no unions. It will be a great future. For example, the Wall Street Journal has 17 plants, we\u2019ve closed seven and will be outsourcing it. Each one we do, we reduce the cost of staffs and save a lot of money.\u201d<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Via PaidContent The Wall Street Journal is ready to start charging for mobile access on the Blackberry and iPhone, News Corp . CEO and chairman Rupert Murdoch told attendees at the Goldman Sachs Communacopia XVIII Conference. He didn\u2019t offer a time frame for the charges, but indicated it would it start in a few months. … Leggi tutto<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,30,15],"tags":[671,159,2161,830],"class_list":["post-12951","post","type-post","status-publish","format-standard","hentry","category-economia","category-media","category-mobile","tag-business","tag-giornali","tag-mobile","tag-murdoch"],"_links":{"self":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/12951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/comments?post=12951"}],"version-history":[{"count":3,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/12951\/revisions"}],"predecessor-version":[{"id":12954,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/12951\/revisions\/12954"}],"wp:attachment":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/media?parent=12951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/categories?post=12951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/tags?post=12951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}