{"id":23452,"date":"2010-12-30T20:37:58","date_gmt":"2010-12-30T19:37:58","guid":{"rendered":"http:\/\/www.pasteris.it\/blog\/?p=23452"},"modified":"2010-12-30T20:37:58","modified_gmt":"2010-12-30T19:37:58","slug":"la-realta-decrescente-dei-magazine-a-pagamento-per-ipad","status":"publish","type":"post","link":"https:\/\/www.pasteris.it\/blog\/2010\/12\/30\/la-realta-decrescente-dei-magazine-a-pagamento-per-ipad\/","title":{"rendered":"La realt\u00e0 decrescente dei magazine a pagamento per Ipad"},"content":{"rendered":"<p><a href=\"http:\/\/www.wwd.com\/media-news\/fashion-memopad\/memo-pad-magazines-not-that-app-y-3409693\">Via WWmedia<\/a>, anche se gli editori sperano ancora in Natale<\/p>\n<blockquote><p>Remember when Wired\u2019s debut issue for the iPad sold more than 100,000  times in June? It looks like it will be a while before that type of  performance is seen again. Digital sales dropped toward the end of 2010  for all the magazines that make those figures available to the Audit  Bureau of Circulations.<\/p>\n<p>Many magazines that are available on  the iPad, such as Esquire, People and The New Yorker, have not posted  their digital single-issue sales to the ABC. But Vanity Fair sold 8,700  digital editions of its November issue, down from its average of about  10,500 for the August, September and October issues. Glamour sold 4,301  digital editions in September, but sales dropped 20 percent in October  and then another 20 percent, to 2,775, in November. GQ\u2019s November  edition sold 11,000 times, which was its worst performance since April  (when the iPad was released) and represents a slight decline from its  average digital sales of 13,000 between May and October.<\/p>\n<p><!--more--><br \/>\nAfter  Wired\u2019s enormous debut month, the magazine averaged 31,000 digital sales  between July and September, but even that fell in October and November,  with sales coming in at 22,000 and 23,000, respectively. (For  comparison, the magazine sold 130,000 total print editions for October  and November.)<\/p>\n<p>Men\u2019s Health, which averaged digital sales of about 2,800 in the spring, sold 2,000 times in both September and October. All these magazines charge to buy issues on the iPad or iPhone.\u00a0\u00a0 Publishers are hopeful their December and January numbers will bump  back up after more consumers get their hands on digital devices during  the holidays. Call it an early New Year\u2019s wish.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Via WWmedia, anche se gli editori sperano ancora in Natale Remember when Wired\u2019s debut issue for the iPad sold more than 100,000 times in June? It looks like it will be a while before that type of performance is seen again. Digital sales dropped toward the end of 2010 for all the magazines that make &#8230; <a title=\"La realt\u00e0 decrescente dei magazine a pagamento per Ipad\" class=\"read-more\" href=\"https:\/\/www.pasteris.it\/blog\/2010\/12\/30\/la-realta-decrescente-dei-magazine-a-pagamento-per-ipad\/\" aria-label=\"Per saperne di pi\u00f9 su La realt\u00e0 decrescente dei magazine a pagamento per Ipad\">Leggi tutto<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,15,13],"tags":[905,159,1236],"class_list":["post-23452","post","type-post","status-publish","format-standard","hentry","category-economia","category-mobile","category-multimedia","tag-editori","tag-giornali","tag-ipad"],"_links":{"self":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/23452","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/comments?post=23452"}],"version-history":[{"count":2,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/23452\/revisions"}],"predecessor-version":[{"id":23454,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/23452\/revisions\/23454"}],"wp:attachment":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/media?parent=23452"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/categories?post=23452"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/tags?post=23452"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}