{"id":8330,"date":"2009-02-02T16:39:52","date_gmt":"2009-02-02T15:39:52","guid":{"rendered":"http:\/\/www.pasteris.it\/blog\/?p=8330"},"modified":"2009-02-02T16:39:52","modified_gmt":"2009-02-02T15:39:52","slug":"la-necessita-delle-rotative","status":"publish","type":"post","link":"https:\/\/www.pasteris.it\/blog\/2009\/02\/02\/la-necessita-delle-rotative\/","title":{"rendered":"La necessit\u00e0 delle rotative"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignright\" src=\"http:\/\/4.bp.blogspot.com\/_EkLOPCrR0fc\/SYZ0jpiRjbI\/AAAAAAAAAlo\/Rv0H8u2cdmY\/s200\/print+digital+logo.jpg\" alt=\"\" \/>Via<br \/>\n<a href=\"http:\/\/newsosaur.blogspot.com\/2009\/02\/why-newspapers-cant-stop-presses.html\">Reflections of a Newsosaur<\/a><\/p>\n<blockquote><p>A. Why it would be suicidal for any reasonably profitable publisher to stop its presses in perpetuity.<\/p>\n<p>B. Why a paper going to digital-only publication would have to eliminate roughly half of its editorial staff to achieve even a modest profit on that operation.<\/p>\n<p>Notwithstanding the above realities, this is not to say that publishing won\u2019t, or shouldn\u2019t, migrate to all-digital media in the future. Before that happens, however, the economics of the business would have to change far more radically than they have to date.<\/p>\n<p>Because newspapers on average derive approximately 90% of their sales from print advertising, the only ink-on-paper newspapers that can afford to attempt digital-only publishing are the ones that are irreversibly losing money. Moving to digital publishing is the last, best hope to salvage at least some value from their waning franchises.<\/p>\n<p>But those web-only franchises would produce far less cash than their print predecessors, reducing the value of those businesses by several magnitudes. How much less? A conventional newspaper moving to online-only publishing might produce at best 10% of the cash generated by its print-plus-online predecessor.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Via Reflections of a Newsosaur A. Why it would be suicidal for any reasonably profitable publisher to stop its presses in perpetuity. B. Why a paper going to digital-only publication would have to eliminate roughly half of its editorial staff to achieve even a modest profit on that operation. Notwithstanding the above realities, this is &#8230; <a title=\"La necessit\u00e0 delle rotative\" class=\"read-more\" href=\"https:\/\/www.pasteris.it\/blog\/2009\/02\/02\/la-necessita-delle-rotative\/\" aria-label=\"Per saperne di pi\u00f9 su La necessit\u00e0 delle rotative\">Leggi tutto<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,30],"tags":[116,159],"class_list":["post-8330","post","type-post","status-publish","format-standard","hentry","category-internet","category-media","tag-digitale","tag-giornali"],"_links":{"self":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/8330","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/comments?post=8330"}],"version-history":[{"count":3,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/8330\/revisions"}],"predecessor-version":[{"id":8335,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/posts\/8330\/revisions\/8335"}],"wp:attachment":[{"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/media?parent=8330"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/categories?post=8330"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pasteris.it\/blog\/wp-json\/wp\/v2\/tags?post=8330"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}