Second Anderson


Da New World Notes 

Last Friday, Wired magazine editor-in-chief Chris Anderson appeared in avatar form to sit down with me and an audience of Residents to discuss his groundbreaking book, The Long Tail: The New Economics of Culture and Commerce, and autograph copies of the virtual edition.   After the break, a lightly-edited transcript of our conversation with Chris (known in SL as “LongtailChris Anderson”), touching on numerous related topics, including Google’s recent purchase of YouTube, Second Life and 3D printing, and the Long Tail’s impact on social fragmentation, media distribution, corporate profit, developing nations, independent artists, the metaverse– and beer.