E venne il giorno in cui Amazon vendette più ebook che libri cartacei

Di   27 Dicembre 2009
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Amazon ha venduto a Natale più ebook che libri di carta (via Silicon Alley insider)

Amazon’s Kindle hit an important and startling milestone yesterday: On Christmas, the company sold more Kindle books than physical books.

Yes, this is obviously the result of everyone who got a Kindle for Christmas (lots of folks) firing it up and ordering a bunch of eBooks on a day in which most physical-book readers weren’t shopping.  But it’s still important and impressive.

The Kindle’s economics are still lousy for Amazon: The company loses money on new releases and makes only a modest amount on older titles, thus losing an estimated $1 per Kindle book.

That said, Amazon’s strategy is clearly to drive “ubiquity,” and based on stats like those above, it is succeeding.  The more Kindle books Amazon sells, the more leverage it will have over publishers when it tries to force them to cut wholesale prices.  If Amazon’s Kindle momentum continues, the day publishers have to capitulate will come sooner rather than later