Stupidaggini digitali: i tweet sponsorizzati

Di   4 Agosto 2009
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Via Mashable

We heard rumblings that IZEA’s Sponsored Tweets was about to debut back in June. Today, IZEA’s platform launched, and it is what we all expected: a pay per tweet service.

Sponsored Tweets, now live, is like a seasoned Twitter advertising platform, taking the pitfalls of competitors that have launched before them, and trying to create a robust solution that attempts to bring transparency, ethics, influence, and even celebrity to paid Twitter conversations.

The Sponsored Tweets platform works by giving advertisers the ability to create campaigns and select, invite, and approve Twitterers of their choosing to participate in their sponsored campaigns. On the flip side, Twitterers can set their pay rate and find opportunities to tweet on behalf of advertisers and get paid per tweet and/or click.