Move over Microsoft. Apple can claim big, big market share numbers, too. According to NPD, in June, nine out of 10 dollars spent on computers costing $1,000 or more went to Apple. Mac revenue market share in the “premium” price segment was 91 percent, up from 88 percent in May.
By the way, Apple’s command of the premium market is way up from first quarter 2008, when, according to NPD, Mac revenue share was 66 percent. Gee, and it seemed so high when I broke that story.
Microsoft executives had better study Apple’s success — and well — as they prepare to bring Windows 7 to market. The new operating system released to manufacturing today and launches on Oct. 22. But some people will get Windows 7 sooner. Microsoft might want to reconsider its marketing, too. Apple’s premium sales success means that from one perspective, Microsoft’s “Laptop Hunters” commercials are a failure.
Via The Verge It was over four years ago that OLPC founder Nicholas Negroponte showed off images of an XO tablet, and promised it would ship to kids of the developing world in 2010 for $100 each. Obviously that didn’t quite happen, but it turns out both the company and the tablet are finally ready. … Leggi tutto